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Frequently Asked Questions
Food Safety & Preparation FAQs (13)
Yes. Extra caution is recommended for:
- Young children
- Older adults
- Pregnant individuals
- Anyone with a weakened immune system
For these groups, choosing cooked preparations is very strongly advised.
No. Rogers Foods oats, oat bran, wheat bran, wheat germ, and oat-based uncooked cereal blends containing porridge are agricultural products and are not ready-to-eat.
For best food safety, these products are intended to be cooked, baked, or toasted before eating, as outlined on the package.
The “do not eat raw” and “wash your hands” instructions are there as a precaution: like flour, raw grains can carry naturally occurring bacteria picked up during growing, harvesting, storage, or handling. Washing hands after handling dry grains and keeping counters, utensils, and bowls clean helps prevent cross-contamination of other foods.
Cook before consuming, especially for young children, older adults, pregnant people, or anyone with a weakened immune system.
Food Safety Notice: ROGERS FOODS wheat bran, oat bran, wheat germ, and all Oat and Oat based cereal blends containing porridge are agricultural products and are not ready-to-eat.
For best food safety, these products are intended to be cooked, baked, or toasted before eating.
After handling dry grains or bran, wash your hands and clean/sanitize countertops, utensils, and bowls to help prevent cross-contamination. When in doubt, especially for young children, older adults, pregnant people, or anyone with a weakened immune system, choose cooked preparations.
Preparation Tip: For a warm, nutty flavour, you can lightly toast wheat bran, oat bran, or wheat germ before eating. Toast in a dry skillet over medium heat (stirring constantly) or spread on a baking sheet and heat in the oven until fragrant, then cool before using in yogurt, smoothies, cereal, or baking.
Package warning is there to remind customers that these products should not be consumed directly from the bag without proper cooking, much like the safety notice you see on flour.
Food Safety Notice: ROGERS FOODS wheat bran, oat bran, wheat germ, and NO Additive cereal grains are agricultural products and are not ready-to-eat.
For best food safety, these products are intended to be cooked, baked, or toasted before eating.
After handling dry grains or bran, wash your hands and clean/sanitize countertops, utensils, and bowls to help prevent cross-contamination. When in doubt, especially for young children, older adults, pregnant people, or anyone with a weakened immune system, choose cooked preparations.
Preparation Tip: For a warm, nutty flavour, you can lightly toast wheat bran, oat bran, or wheat germ before eating. Toast in a dry skillet over medium heat (stirring constantly) or spread on a baking sheet and heat in the oven until fragrant, then cool before using in yogurt, smoothies, cereal, or baking.
Package warning is there to remind customers that these products should not be consumed directly from the bag without proper cooking, much like the safety notice you see on flour.
Yes. Home toasting is a simple way to prepare oat bran, wheat bran, or wheat germ before use.
Always allow toasted products to cool completely before adding them to other foods.
For best food safety, Rogers Foods recommends cooking, baking, or toasting these products before use, even if they are later added to cold or no-bake recipes.
If you plan to use bran or wheat germ in yogurt, smoothies, or cereal, toasting first is a simple and effective preparation step.
Soaking or hydration may change texture, but it is not the same as cooking or toasting and does not replace a heat step for food safety.
For best food safety, Rogers Foods recommends cooking, baking, or toasting oats and bran products before consumption.
These products are not intended to be eaten raw. While some people choose alternative preparation methods, Rogers Foods does not consider oats, oat bran, wheat bran, or wheat germ to be ready-to-eat without cooking or another heat treatment.
For the best food safety, follow the preparation instructions on the package.
“Not ready-to-eat” means the product requires cooking, baking, or toasting before consumption to reduce potential food safety risks.
This is similar to raw flour, which is also not considered safe to consume directly from the bag.
Always refer to:
- The preparation instructions on the package
- Rogers Foods’ Food Safety & Preparation FAQs
If you have questions, our team is happy to help.
The package warning is there to remind customers that these products should not be consumed directly from the bag without proper cooking or preparation.
Like flour and other grain products, oats and bran may be exposed to natural contaminants during growing, harvesting, transport, or storage. Cooking, baking, or toasting helps reduce food safety risks.
Food preparation practices vary, and some recipes reflect personal preference rather than food safety guidance.
Rogers Foods provides preparation recommendations based on food safety best practices and encourages customers to follow package directions. Do not consume raw.
After handling dry grains or bran, it’s important to:
- Wash your hands
- Clean and sanitize countertops, utensils, and bowls
This helps prevent cross-contamination, just as you would when handling raw flour or other raw agricultural products.
MISCELLANEOUS (22)
No, none of our products are developed from shellfish.
Yes. Extra caution is recommended for:
- Young children
- Older adults
- Pregnant individuals
- Anyone with a weakened immune system
For these groups, choosing cooked preparations is very strongly advised.
No. Rogers Foods oats, oat bran, wheat bran, wheat germ, and oat-based uncooked cereal blends containing porridge are agricultural products and are not ready-to-eat.
For best food safety, these products are intended to be cooked, baked, or toasted before eating, as outlined on the package.
The “do not eat raw” and “wash your hands” instructions are there as a precaution: like flour, raw grains can carry naturally occurring bacteria picked up during growing, harvesting, storage, or handling. Washing hands after handling dry grains and keeping counters, utensils, and bowls clean helps prevent cross-contamination of other foods.
Cook before consuming, especially for young children, older adults, pregnant people, or anyone with a weakened immune system.
Yes, you will find to Kosher-approved symbol on all ROGERS packages.
Food Safety Notice: ROGERS FOODS wheat bran, oat bran, wheat germ, and all Oat and Oat based cereal blends containing porridge are agricultural products and are not ready-to-eat.
For best food safety, these products are intended to be cooked, baked, or toasted before eating.
After handling dry grains or bran, wash your hands and clean/sanitize countertops, utensils, and bowls to help prevent cross-contamination. When in doubt, especially for young children, older adults, pregnant people, or anyone with a weakened immune system, choose cooked preparations.
Preparation Tip: For a warm, nutty flavour, you can lightly toast wheat bran, oat bran, or wheat germ before eating. Toast in a dry skillet over medium heat (stirring constantly) or spread on a baking sheet and heat in the oven until fragrant, then cool before using in yogurt, smoothies, cereal, or baking.
Package warning is there to remind customers that these products should not be consumed directly from the bag without proper cooking, much like the safety notice you see on flour.
Food Safety Notice: ROGERS FOODS wheat bran, oat bran, wheat germ, and NO Additive cereal grains are agricultural products and are not ready-to-eat.
For best food safety, these products are intended to be cooked, baked, or toasted before eating.
After handling dry grains or bran, wash your hands and clean/sanitize countertops, utensils, and bowls to help prevent cross-contamination. When in doubt, especially for young children, older adults, pregnant people, or anyone with a weakened immune system, choose cooked preparations.
Preparation Tip: For a warm, nutty flavour, you can lightly toast wheat bran, oat bran, or wheat germ before eating. Toast in a dry skillet over medium heat (stirring constantly) or spread on a baking sheet and heat in the oven until fragrant, then cool before using in yogurt, smoothies, cereal, or baking.
Package warning is there to remind customers that these products should not be consumed directly from the bag without proper cooking, much like the safety notice you see on flour.
Yes. Home toasting is a simple way to prepare oat bran, wheat bran, or wheat germ before use.
Always allow toasted products to cool completely before adding them to other foods.
For best food safety, Rogers Foods recommends cooking, baking, or toasting these products before use, even if they are later added to cold or no-bake recipes.
If you plan to use bran or wheat germ in yogurt, smoothies, or cereal, toasting first is a simple and effective preparation step.
Unfortunately, we do not offer coupons. You will often see our cereals on sale, which is a good time to stock up. Be sure to store in your freezer to extend the shelf life.
Soaking or hydration may change texture, but it is not the same as cooking or toasting and does not replace a heat step for food safety.
For best food safety, Rogers Foods recommends cooking, baking, or toasting oats and bran products before consumption.
Collaborating with Rogers Foods
We love connecting with talented bakers, creators, and food enthusiasts who share our passion for quality ingredients and delicious homemade baking. If you’re interested in collaborating with Rogers Foods, we’d be happy to learn more about you and your work.
To help us evaluate potential partnerships and keep your information on file for future opportunities, please provide the following details:
What We Require
- Social Media Channels
(Please include links to all platforms where you share baking or food-related content.) - Current Follower Counts
(For each platform you actively use.) - Audience Insights (optional but helpful)
(Demographics, engagement rates, analytics, etc.) - References or Past Brand Collaborations
(A brief overview of brands you’ve partnered with and the type of work you completed.) - Samples of Previous Work
(Links to posts, videos, recipes, or campaigns that highlight your style and creativity.) - Your Collaboration Proposal
(What you envision for a partnership with Rogers Foods – such as recipe development, sponsored content, product reviews, giveaways, etc.)
Once submitted to marketing@rogersfoods.com, our team will review your information and keep it on file for future consideration. While we may not have immediate opportunities available, we truly value your interest in partnering with us.
Thank you for being a supporter of Rogers Foods and for sharing your passion for baking with our community!
These products are not intended to be eaten raw. While some people choose alternative preparation methods, Rogers Foods does not consider oats, oat bran, wheat bran, or wheat germ to be ready-to-eat without cooking or another heat treatment.
For the best food safety, follow the preparation instructions on the package.
No, the Rogers Store has permanently closed.
“Not ready-to-eat” means the product requires cooking, baking, or toasting before consumption to reduce potential food safety risks.
This is similar to raw flour, which is also not considered safe to consume directly from the bag.
Our company is ROGERS Foods Flour and Cereals; we are not affiliated to Rogers Sugar.
There are only two 20 kg bags of flour available in retail. Silver Star, our unbleached bread flour and Whole Wheat Coarse bread flour can be found at Costco in BC.
Some of the allergy information will be stated on the back of each package as a “ May contain disclaimer”. For a more detailed list refer to allergen statements in the flour and cereal question sections.
Always refer to:
- The preparation instructions on the package
- Rogers Foods’ Food Safety & Preparation FAQs
If you have questions, our team is happy to help.
Many of the bulk items can be found at other bulk stores. The ROGERS bulk cereals can be found in our retail packaging in major retail outlets listed in the Availability section.
The package warning is there to remind customers that these products should not be consumed directly from the bag without proper cooking or preparation.
Like flour and other grain products, oats and bran may be exposed to natural contaminants during growing, harvesting, transport, or storage. Cooking, baking, or toasting helps reduce food safety risks.
Food preparation practices vary, and some recipes reflect personal preference rather than food safety guidance.
Rogers Foods provides preparation recommendations based on food safety best practices and encourages customers to follow package directions. Do not consume raw.
After handling dry grains or bran, it’s important to:
- Wash your hands
- Clean and sanitize countertops, utensils, and bowls
This helps prevent cross-contamination, just as you would when handling raw flour or other raw agricultural products.
PRODUCT AVAILABILITY (2)
These products are not intended to be eaten raw. While some people choose alternative preparation methods, Rogers Foods does not consider oats, oat bran, wheat bran, or wheat germ to be ready-to-eat without cooking or another heat treatment.
For the best food safety, follow the preparation instructions on the package.
The package warning is there to remind customers that these products should not be consumed directly from the bag without proper cooking or preparation.
Like flour and other grain products, oats and bran may be exposed to natural contaminants during growing, harvesting, transport, or storage. Cooking, baking, or toasting helps reduce food safety risks.
PRODUCT INFORMATION FOR FLOURS AND CEREALS (11)
Yes. Extra caution is recommended for:
- Young children
- Older adults
- Pregnant individuals
- Anyone with a weakened immune system
For these groups, choosing cooked preparations is very strongly advised.
No. Rogers Foods oats, oat bran, wheat bran, wheat germ, and oat-based uncooked cereal blends containing porridge are agricultural products and are not ready-to-eat.
For best food safety, these products are intended to be cooked, baked, or toasted before eating, as outlined on the package.
The “do not eat raw” and “wash your hands” instructions are there as a precaution: like flour, raw grains can carry naturally occurring bacteria picked up during growing, harvesting, storage, or handling. Washing hands after handling dry grains and keeping counters, utensils, and bowls clean helps prevent cross-contamination of other foods.
Cook before consuming, especially for young children, older adults, pregnant people, or anyone with a weakened immune system.
Food Safety Notice: ROGERS FOODS wheat bran, oat bran, wheat germ, and all Oat and Oat based cereal blends containing porridge are agricultural products and are not ready-to-eat.
For best food safety, these products are intended to be cooked, baked, or toasted before eating.
After handling dry grains or bran, wash your hands and clean/sanitize countertops, utensils, and bowls to help prevent cross-contamination. When in doubt, especially for young children, older adults, pregnant people, or anyone with a weakened immune system, choose cooked preparations.
Preparation Tip: For a warm, nutty flavour, you can lightly toast wheat bran, oat bran, or wheat germ before eating. Toast in a dry skillet over medium heat (stirring constantly) or spread on a baking sheet and heat in the oven until fragrant, then cool before using in yogurt, smoothies, cereal, or baking.
Package warning is there to remind customers that these products should not be consumed directly from the bag without proper cooking, much like the safety notice you see on flour.
Food Safety Notice: ROGERS FOODS wheat bran, oat bran, wheat germ, and NO Additive cereal grains are agricultural products and are not ready-to-eat.
For best food safety, these products are intended to be cooked, baked, or toasted before eating.
After handling dry grains or bran, wash your hands and clean/sanitize countertops, utensils, and bowls to help prevent cross-contamination. When in doubt, especially for young children, older adults, pregnant people, or anyone with a weakened immune system, choose cooked preparations.
Preparation Tip: For a warm, nutty flavour, you can lightly toast wheat bran, oat bran, or wheat germ before eating. Toast in a dry skillet over medium heat (stirring constantly) or spread on a baking sheet and heat in the oven until fragrant, then cool before using in yogurt, smoothies, cereal, or baking.
Package warning is there to remind customers that these products should not be consumed directly from the bag without proper cooking, much like the safety notice you see on flour.
Yes. Home toasting is a simple way to prepare oat bran, wheat bran, or wheat germ before use.
Always allow toasted products to cool completely before adding them to other foods.
For best food safety, Rogers Foods recommends cooking, baking, or toasting these products before use, even if they are later added to cold or no-bake recipes.
If you plan to use bran or wheat germ in yogurt, smoothies, or cereal, toasting first is a simple and effective preparation step.
Soaking or hydration may change texture, but it is not the same as cooking or toasting and does not replace a heat step for food safety.
For best food safety, Rogers Foods recommends cooking, baking, or toasting oats and bran products before consumption.
“Not ready-to-eat” means the product requires cooking, baking, or toasting before consumption to reduce potential food safety risks.
This is similar to raw flour, which is also not considered safe to consume directly from the bag.
Always refer to:
- The preparation instructions on the package
- Rogers Foods’ Food Safety & Preparation FAQs
If you have questions, our team is happy to help.
Food preparation practices vary, and some recipes reflect personal preference rather than food safety guidance.
Rogers Foods provides preparation recommendations based on food safety best practices and encourages customers to follow package directions. Do not consume raw.
After handling dry grains or bran, it’s important to:
- Wash your hands
- Clean and sanitize countertops, utensils, and bowls
This helps prevent cross-contamination, just as you would when handling raw flour or other raw agricultural products.